01
What We
Do
Startup Visa Entry
🔹 Phase 1 — Idea Evaluation & Eligibility
The idea is evaluated for innovation level, feasibility, and alignment with the Turkish startup ecosystem.
The core problem is identified and reframed using the Design Thinking methodology.
Market demand is validated through structured Customer Discovery interviews.
The exact customer need is clarified using the Jobs-To-Be-Done (JTBD) framework.
Market size is estimated using the TAM–SAM–SOM model.
Legal, economic, and regulatory risks are assessed using PESTEL analysis.
Ideas are prioritized using a Weighted Scoring Model or AHP.
A formal Go/No-Go decision is documented.
- Innovation Fit
- Problem Framing
- Market Validation
- Customer Need
- Market Sizing
- Macro Risk
- Idea Scoring
- Go/No-Go
- List Item
🔹 Phase 2 — Business Structuring
The business model is structured using Lean Canvas.
The value proposition is refined using the Value Proposition Canvas.
Revenue streams and pricing logic are clearly defined.
CAC, LTV, and Burn Rate are calculated.
Break-even analysis is performed to estimate profitability timing.
A 3–5 year financial projection is prepared under multiple scenarios.
Preliminary startup valuation is conducted using investor-recognized methods.
- Business Design
- Value Alignment
- Revenue Logic
- Unit Economics
- Profitability
- Financial Forecast
- Valuation
🔹 Phase 3 — Legal & Structural Preparation
🔹 The company’s scope of activity is drafted in alignment with visa requirements.
🔹 Shareholding structure and founder roles are clearly defined.
🔹 Founder agreements and NDAs are prepared.
🔹 Initial trademark registration is initiated if required.
🔹 All Startup Visa documentation is structured and prepared.
- Company Type
- Activity Scope
- Equity Structure
- Founder Agreements
- Trademark Filing
- Visa Documentation
🔹 Phase 4 — Pitch & Jury Preparation
Pitch Design: A professional investor-focused Pitch Deck is designed.
Narrative Crafting: The startup narrative is structured for clarity and persuasion.
Financial Slides: Financial slides are prepared with transparency and precision.
Jury simulation sessions are conducted.
Defense Strategy: Strategic responses to potential investor questions are developed.
A concise investment summary document is created.
- Pitch Design
- Narrative Crafting
- Financial Slides
- Mock Session
- Defense Strategy
- One-Pager
🔹 Phase 5 — Market & Growth Setup
A brand strategy is developed to define market positioning.
Company and product names are selected and validated.
Logo and brand elements are designed.
An MVP website is developed.
A digital marketing strategy is structured.
A launch campaign is executed using the Four-Phase Digital Campaign Model.
- Brand Strategy
- Brand Naming
- Visual Identity
- Web Presence
- Markrting Plan
- Campaign Launch
